How to make the most of inbound versus outbound marketing
The algorithm is going to get you Our playing field is perhaps not levelled when it comes to digital marketing, but if you’re willing to put the time and...
5 ways to market your event to people
Make a page for your event This is the landing page that can describe the event and allows people to sign up. I like Eventbrite, though it takes a...
Folks: It's time to take responsibility for your social media
My guest contributions on Marketing Business Forum and Business Matters Magazine I’ve been busy in the last few weeks writing for a number of online publications. And, I am...
My podcast interview with Jörgen from Link Humans – a guide to effective websites!
I was very fortunate to be interviewed by Jörgen Sundberg, founder and CEO of Link Humans, who I have known for many years. He posed a sceptical question to challenge...
Why you are not planning to come to my workshops
I’ve run many workshops on social media (including Twitter, Instagram, Facebook and LinkedIn), blogging, and content marketing (which encompasses blogging and social media). These workshops are “small group workshops”...
Content Marketing: Digging that rabbit hole – how to get folks "stuck" in your content
I often hear the internet being compared to a rabbit hole – people complain that they get sidetracked when they are meant to be doing “productive tasks”, and fall...
Turn that minefield into a goldmine – with these 5 must follow social media rules
Although I am a seasoned social media user, I still meet so many people who find it all so new and overwhelming. If this is you, hello! Don’t be...
